At Lasso, your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, use our software platform, or engage with our services. By using Lasso’s services, you agree to the terms outlined in this policy.

1. Who We Are

Lasso is a B2B software company providing software tools for supply chain professionals. Our solutions are designed for business use and are intended for use by employees and representatives of corporate entities.

2. Information We Collect

We collect the following types of information:

a. Information You Provide

• Business Contact Information: Name, business email address, job title, phone number, and company name.

• Account Details: Usernames, passwords, and settings related to your Lasso account.

• Communications: Inquiries, support requests, and feedback submitted through our site, platform, or other communication channels.

b. Automatically Collected Data

• Usage Information: IP address, browser type, device ID, pages visited, and interaction with our platform.

• Cookies & Tracking Technologies: We use cookies and similar tools to enhance user experience and analyze traffic.

c. Third-Party Data

We may receive information from business partners, service providers, or publicly available sources to enrich user profiles and improve our services.

3. How We Use Information

We use your information to:

• Provide, maintain, and improve our software and services

• Authenticate users and manage accounts

• Respond to support inquiries and provide customer service

• Communicate updates, features, or relevant news

• Analyze usage trends and improve product functionality

• Comply with legal obligations and enforce our Terms of Service

4. Sharing and Disclosure

We do not sell personal data. However, we may share information with:

• Service Providers: Trusted vendors who perform services such as hosting, analytics, email delivery, and customer support.

• Business Partners: When necessary for joint offerings or integrations.

• Legal and Regulatory Authorities: If required to comply with applicable laws, regulations, or legal processes.

• Successors: In the event of a merger, acquisition, or sale of assets.

5. Data Retention

We retain personal data as long as necessary to fulfill the purposes described above or to comply with legal requirements. You may request deletion of your data, subject to contractual or legal obligations.

6. Security

We implement technical and organizational safeguards to protect personal data from unauthorized access, loss, or misuse. However, no system is 100% secure, and users are encouraged to use strong passwords and maintain good security hygiene.

7. International Transfers

If you are located outside of the United States, please note that your information may be transferred to and processed in the U.S. or other countries where we or our service providers operate.

8. Your Rights

Depending on your location and applicable law, you may have the right to:

• Access, correct, or delete your personal data

• Object to or restrict processing

• Withdraw consent (where applicable)

• Lodge a complaint with a data protection authority

To exercise these rights, contact us at support@lassoprocurement.com

9. Cookies

We use cookies to enhance functionality and improve your user experience. You can control cookies through your browser settings or through a cookie banner on our site (where applicable).

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify users of material changes by posting the revised policy on our website and updating the “Last Updated” date.

11. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

support@lassoprocurement.com